Tourism & Hospitality Localization

Tourism & Hospitality Translation Services

Attract international visitors with professionally localized destination content, travel guides, and booking experiences. From DMOs to hotels, speak every traveler's language in 189 languages.

189
Languages
65+
File Formats
ISO 17100
Certified
API
Integrations
Features

Everything You Need to Reach Global Travelers

Comprehensive localization tools for tourism and hospitality organizations

Destination Websites

Translate your entire web presence—visitor guides, attraction pages, events, and booking flows in one workflow.

Marketing Campaigns

Localize ads, brochures, email campaigns, and social content with cultural adaptation that resonates.

Travel Guides & Brochures

Translate visitor guides, maps, and printed materials while preserving layouts and design.

Hotel & Accommodation

Localize room descriptions, amenities, policies, and guest communications for hospitality brands.

Events & Calendars

Keep event listings, festivals, and seasonal content updated across all languages.

Visitor Services

Translate FAQs, accessibility information, safety guidelines, and customer support content.

Process

Reach New Markets in 4 Simple Steps

Upload Content

Website pages, brochures, ads, or connect via API for automated workflows

AI + Human Translation

AI handles volume, professional linguists perfect marketing-critical content

Cultural Adaptation

Native speakers ensure your messaging resonates with each target market

Go Global

Publish multilingual content and reach travelers in their native language

Why Tourism Organizations Choose Taia

We understand the unique challenges of tourism localization—seasonal content, cultural nuances, and the need to inspire travelers while providing accurate information. Our translation management system handles everything from quick AI translations to professional localization for marketing-critical content.

  • Native speakers who understand travel motivations
  • Cultural adaptation, not just translation
  • Consistent terminology across all content
  • Handle seasonal campaign rushes
  • Preserve design in brochures and guides
  • Video subtitle translation
  • API integration for automated workflows
  • Translation memory reduces repeat costs

The Smart Approach: Hybrid Translation

Maximize quality and budget with a strategic approach:

  • 1.
    Professional Translation:

    Homepage, key landing pages, marketing campaigns, video scripts

  • 2.
    Build Your Foundation:

    Translation memory and glossary from professional work

  • 3.
    AI Translation:

    Blog posts, listings, event updates—using your terminology

Custom Integrations for Enterprise Workflows

  • Jira Integration: Automate translation from your existing project management
  • REST API: Connect any CMS, booking platform, or custom system
  • Bidirectional Sync: Content flows automatically both ways
  • Dedicated PM: Single point of contact who knows your brand
Content Types

Localize Every Traveler Touchpoint

From inspiration to booking to on-site experience

Destination Marketing

  • Destination websites
  • Landing pages and campaigns
  • Brochures and visitor guides
  • Video scripts and subtitles
  • Social media content

Attractions & Events

  • Attraction descriptions
  • Event calendars and listings
  • Tour package details
  • Ticketing information
  • Seasonal promotions

Accommodation

  • Hotel and resort websites
  • Room descriptions
  • Amenities and policies
  • Booking confirmations
  • Guest communications

Visitor Services

  • FAQ and help content
  • Maps and directions
  • Accessibility information
  • Safety guidelines
  • Contact information

Digital Content

  • Blog posts and articles
  • Email newsletters
  • Mobile app content
  • Audio guides
  • Interactive maps

Print Materials

  • Brochures (InDesign, PDF)
  • Visitor maps
  • Signage text
  • Menus and programs
  • Promotional materials
Case Study

How Visit Orlando Streamlined Localization with Custom Jira Integration

Visit Orlando, the official destination marketing organization for one of the world's most visited cities, needed to eliminate vendor fragmentation and automate their translation workflow. Taia built a custom Jira integration that triggers translation projects automatically and syncs completed files back—no manual steps required.

7 Languages Jira Integration Automated Workflow
Read the Full Case Study
Aerial view of Orlando, Florida
Visit Orlando logo

"Beyond the services provided, we truly value our relationship with our vendors, and Taia has been exceptional in this regard. Their communication is clear and timely, with quick responses to our questions. They're always available to help."

Gabriel Itajahy
Gabriel Itajahy
Manager of Enterprise Applications @Visit Orlando
FAQ

Frequently Asked Questions

What types of tourism content do you translate?

We translate all tourism and hospitality content: destination websites, travel guides, brochures, advertisements, booking confirmations, hotel descriptions, tour packages, event calendars, visitor information, social media campaigns, video subtitles, and mobile app content. Any content that helps travelers discover and book experiences.

How do you handle destination marketing content?

Destination marketing requires more than translation—it needs transcreation. Our professional linguists adapt your messaging to resonate with each culture while maintaining your brand voice. They understand travel motivations vary by market and adjust accordingly. AI translation with human review is ideal for high-volume content like blog posts and listings.

Can you integrate with our CMS or booking system?

Yes. Our REST API enables custom integrations with any CMS, booking platform, or project management system. We've built custom integrations with Jira and other enterprise systems. For tourism organizations with complex workflows, we can create automated pipelines where content updates trigger translation projects automatically.

How do you ensure consistent terminology across all content?

We build and maintain a custom glossary for your destination or brand—place names, attraction titles, local terms, brand messaging. This glossary is enforced across all translations, whether AI or human. Translation memory ensures repeated phrases are translated consistently. Your content stays on-brand across all languages and content types.

What languages do international travelers need most?

It depends on your target markets, but common priority languages include: Spanish (Latin American and European variants), Portuguese (Brazil), German, French (France and Canada), Japanese, Korean, Mandarin Chinese, Italian, and Dutch. We support 189 languages and can advise on prioritization based on your visitor demographics.

How fast can you turn around seasonal campaigns?

For urgent campaigns, AI translation delivers in minutes for review. Professional translation typically takes 1-3 days depending on volume. Rush projects can be expedited. For seasonal content like holiday campaigns or event promotions, we recommend building translation memory during off-peak periods so seasonal updates translate faster and more consistently.

Do you translate video content and subtitles?

Yes. We translate video subtitles, captions, and scripts in all standard formats (SRT, VTT, etc.). For destination videos and promotional content, professional translation ensures your storytelling connects emotionally. We can also transcribe video content before translation if you only have audio.

How does pricing work for tourism localization?

AI translation starts with 5,000 free words, then usage-based pricing. Professional translation is €0.06-0.15/word depending on quality tier. Many tourism organizations use a hybrid approach: professional translation for marketing campaigns and website, AI translation for blog posts, listings, and high-volume content. Translation memory reduces costs on updates by 30-70%.

Ready to Reach Global Travelers?

Start localizing your tourism content today. Free trial includes 5,000 words of translation.